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Abstract

This paper examines the need for developing a public affairs body of knowledge (BOK). It examines the rationale for having a BOK within a larger context of professionalism in the field, identifies parallel developments in affiliated fields that may provide models for public affairs, and offers alternatives for stakeholders of the field to pursue this objective.
Copyright © 2007 John Wiley & Sons, Ltd.

AbstractThis paper examines the increasingly popular advocacy activity of grassroots management. The success of many US government relations programmes depends heavily on the involvement and support of the organisation's grassroots networks. This paper provides a brief introduction to the grassroots, provides a number of methods for understanding and assessing grassroots performance and examines some of the key organisational considerations for institutionalising grassroots performance assessment into an organisation. Copyright © 2003 Henry Stewart Publications

AbstractThis paper examines the place of metrics in the assessment of a corporation's public affairs practice. It describes how public affairs metrics are situated in the larger context of organisational performance assessment, examines the range of metrics available to the CPA practitioner, and identifies the critical trade‐offs associated with why public affairs metrics utilisation has not achieved the level of application that some experts have encouraged. Copyright © 2003 Henry Stewart Publications

AbstractThis paper provides guidance to managers in the corporate public affairs (PA) community for internationalising their professional development and competency acquisition. It is increasingly necessary that PA managers have competencies in the range of global socio‐political matters that impact their organisations. Unfortunately, the provision of this knowledge, skill and ability (KSAs) has mostly come through unsystematic, personal and on‐thejob experience. This paper develops a list of international PA competencies, and calls for improved dedication by all PA leaders, to internationalising the developmental, experiential, on the job and post‐secondary educational 'curriculums' for PA managers. Copyright © 2003 Henry Stewart Publications

AbstractThis paper examines the place of analysis in corporate public affairs practice. It examines analysis in the larger context of organisational decision making, examines models, tools and techniques available to the CPA practitioner, and identifies factors why analysis has not received the prominence it deserves in the field and beyond. Copyright © 2002 Henry Stewart Publications

AbstractLeading a public affairs department or function in North America has become increasingly complex, difficult, and valued in the last decade. The knowledge, skills and abilities (KSAs) to perform this role effectively have undergone a transformation and become reflective of the socio‐political challenges entailed in the fast‐moving, global, information‐intensive economy. The top public affairs officer (PAO) will need to be a strategic thinker who can communicate effectively, have unquestioned integrity, maintain an international perspective, be an effective manager, and have the experience and savvy to navigate the trickiest of public policy processes and structures. These positions can be greatly rewarding for those individuals who are up to the task. Copyright © 2002 Henry Stewart Publications.

AbstractThis paper provides a review and reflection of Gerry Keim's fine paper on managing US business political activities (BPA). It begins by setting the larger context in which BPA is both practised and studied. It critiques the concept of market‐based competition and extends it by suggesting that non‐market competition can take on a myriad of forms dependent on strategy and structural considerations, among other things. It also provides some sober reminders about the nature of difficulties encountered between academics and practitioners in bridging the gaps of understanding between these constituencies. It also looks at the nature of 'buyers' and 'sellers' in the public policy marketplace and expands upon the nature of the products being exchanged. Lastly, the paper reviews the nature of strategy and competitive advantage in the non‐market environment and recommends a practitioner focus on innovation and the acquiring of the resources needed for institutionalizing it in their public affairs and BPA efforts for achieving non‐market success. Copyright © 2001 Henry Stewart Publications

AbstractThis paper assesses the state of higher education in corporate public affairs (CPA) in North America. Educational offerings in many fields have mushroomed in recent years, and many courses of study are currently available that didn't exist even as recently as a decade ago. Is this true in CPA as well? For the most part, CPA offerings are not as plentiful as some observers would previously have foreseen. The paper looks at what educational opportunities are available, identifying areas that show promise for growth or expansion, and outlines a number of factors that have to come into place if CPA education is to become more prevalent than it currently is. Copyright © 2001 Henry Stewart Publications